Effective Storytelling

To be effective at telling stories, it is important to understand the depth of human emotions, be able to motivate, and successfully employ psychology as well as communicate in an authentic and engaging manner.

Set Priorities

To produce consistently great content, you have to know when to say when. Some opportunities are of greater importance than others.

Collaborate

Successful marketing teams collaborate in the important areas of messaging or consistency of the message across all channels and distribution where planning and sequencing content is critical.

Use Visualization

Humans, by nature are visual. A successful marketing team strategically uses elements like color, contrast, line, scale, and balance to develop stunning design projects that will guarantee client approval.

Experiment

The secret behind effective marketing campaigns is the Minimum Viable Product (MVP) factor. In other words, it’s the minimum amount of features necessary to validate whether the product is perceived as valuable.

Analyze Everything

Be proactive in your marketing approach. Try using the hierarchy of analytics technique; which is, to determine your initial steps, follow up with the exact process to see what will happen, then analyze what actually happened.

Know It’s A Learning Process

Developing great individual or team marketing skills take time – they don’t happen overnight. Remember, knowledge and expertise are intangible skills sets that develop from years of hard work!

Source:  blog.bufferapp.com/marketing-skills