Inbound Marketing

Inbound Marketing: What Is It and How It Helps Small Businesses

Digital marketing and inbound marketing are slightly different disciplines that both serve to boost sales. Companies that have an online presence want to reach new markets. Digital marketing helps them do that by stitching together a framework that gets them attention. Inbound marketing attempts to draw new prospects into the customer’s sales funnel. Together, both […]

I’m a Digital Marketer & Freelance Writer with a penchant for all things forward-thinking and positive. I’m a fan of abundance and progress.

2016 Year in Review and 2017 Goals

Last year instead of making New Year’s resolutions, I decided to set 3 goals instead for the year. By choosing a small number of goals, I felt I was more likely to achieve what I set out to do, rather than make a bunch of resolutions that would probably fall by the wayside. I am […]

Colleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 12 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it make your customer buy your product or use your services? My design tries to answer with a YES!”
Digital Marketing Trends

Projected Digital Marketing Trends For 2017

A new year is here, and that means it’s time to speculate about what digital marketing trends will emerge! There’s no question there will be some new trends to follow, but much of what will happen in 2017 has already been happening! Classic strategies don’t change much from one year to the next, but strategies […]

I’m a Digital Marketer & Freelance Writer with a penchant for all things forward-thinking and positive. I’m a fan of abundance and progress.

Develop a Winning Marketing Plan for Your Business Mobile App

If you decide to develop an app, it’s important you don’t fall into a “Field of Dreams” syndrome. That famous movie brought us the line “If you build it, they will come.” Keep in mind; they were referring specifically to a baseball field in the middle of a farm! If that’s not what you’re doing, […]

I’m a Digital Marketer & Freelance Writer with a penchant for all things forward-thinking and positive. I’m a fan of abundance and progress.

Determine Your Mobile App Needs Through Research and Discovery

More and more businesses are deciding on creating custom apps. The idea is a sound one due to all the benefits app owners receive. However, despite this desire to appeal to mobile users, many small business operators don’t understand the process involved with bringing an app from its initial design to distribution. What matters most […]

I’m a Digital Marketer & Freelance Writer with a penchant for all things forward-thinking and positive. I’m a fan of abundance and progress.