Push Notification Marketing Best Practices

If your business has recently launched a mobile app, you’re probably enthusiastically entering the world of push notification marketing. Congratulations on your new app and for taking a powerful first step towards expanding your marketing program! However, it’s worth pointing out that you should temper your enthusiasm with some of the important realities of the […]

I’m a Digital Marketer & Freelance Writer with a penchant for all things forward-thinking and positive. I’m a fan of abundance and progress.

Push Notifications Are an Essential Marketing Tool for SMBs

As more people engage, consume and make purchasing decisions using their mobile devices, the popularity of push notifications by business mobile app owners continues to grow. Not only will more companies build mobile apps and employ this technology moving forward, but they will also continue to explore the marketing potential it brings. For marketers, push […]

I’m a Digital Marketer & Freelance Writer with a penchant for all things forward-thinking and positive. I’m a fan of abundance and progress.

How to Start a Blog with HostGator

I wrote a post about 4 years ago titled, “I Need A Website! Where do I Start?” to help provide information to clients and others with questions about starting a website and paying for web design services. This post is written for similar reasons, but goes into details about the signup process with HostGator. I […]

Colleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 12 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it make your customer buy your product or use your services? My design tries to answer with a YES!”
Inbound Marketing

Inbound Marketing: What Is It and How It Helps Small Businesses

Digital marketing and inbound marketing are slightly different disciplines that both serve to boost sales. Companies that have an online presence want to reach new markets. Digital marketing helps them do that by stitching together a framework that gets them attention. Inbound marketing attempts to draw new prospects into the customer’s sales funnel. Together, both […]

I’m a Digital Marketer & Freelance Writer with a penchant for all things forward-thinking and positive. I’m a fan of abundance and progress.

2016 Year in Review and 2017 Goals

Last year instead of making New Year’s resolutions, I decided to set 3 goals instead for the year. By choosing a small number of goals, I felt I was more likely to achieve what I set out to do, rather than make a bunch of resolutions that would probably fall by the wayside. I am […]

Colleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 12 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it make your customer buy your product or use your services? My design tries to answer with a YES!”