Entries by Colleen Eakins

#TBT: Grateful Reflection

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I thought I would do something a little different today and make a play on the Throwback Thursday hashtag (#tbt).  I am in my home base of Atlanta, GA this week and we are currently experiencing a “winter weather storm.”  I put that in quotation marks because by Northern standards, this is a minimal  winter storm.  […]

Free Brand Marketing Review

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Colleen EakinsColleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 15 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it […]

Negative Nellie: Who, me?

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In general I try to focus on the positive side of life and tend to disassociate myself with people that are perpetually negative.  I feel I am happier overall with my life because of this.  However, I find that as I brain dump onto my blog, the tone feels a bit negative at times.  Some […]

One Size Does Not Always Fit All

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I’m tired of the one size fits all approach…to everything; marketing, life, relationships, business, networking, etc.  Maybe it is because I always seem to be that 1% that it does not fit or work for.  For instance, I apparently have a watermelon-sized head.  No one size fits all hat or adjustable ball cap ever fits […]

Don’t Think Like You; Think Like Them

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You are not the customer.  The customer is the customer.  Even if you would be a user of your product or service, you are biased.  You think it is great, awesome, stupendous and the best thing since the invention of sliced bread.  The customer might like it and even love it, but maybe not with […]