Another Productivity Post: The Best From the Web
I know it probably seems like I obsess over time management and productivity, but it’s because they are two very important components for a successful small business. At least they are very important in my eyes. I feel the more productive you can be in the shortest amount of time, will allow you to have […]
Colleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 15 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it make your customer buy your product or use your services? My design tries to answer with a YES!”
Motivation Monday: Perspective
Yay! It’s Monday, one of the most hated and dreaded days of the week. Why? For many, it is the start of the work week or school week. It means it is the end of the weekend and any fun, rest or relaxation you may have been enjoying. I threw school into the mix because […]
Colleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 15 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it make your customer buy your product or use your services? My design tries to answer with a YES!”
If You Build It, They Will Come…Nope, Not Really.
If you build it (website, mobile app, web app, etc.), they will come. Not likely; at least not if you don’t market it and drive traffic to it. You just had a great website, mobile app or something else built and launched? Great! However, I don’t know you or that it even exists, so I […]
Colleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 15 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it make your customer buy your product or use your services? My design tries to answer with a YES!”
Lack of Engagement is like Giving a Customer the Cold Shoulder
I feel that it is very important for businesses that market in the digital arena to be engaging with their audience. If you use social media, respond and interact with your audience as opposed to just posting. If you use your blog as a marketing vehicle, respond to comments and shares of your posts. If […]
Colleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 15 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it make your customer buy your product or use your services? My design tries to answer with a YES!”
Brand Marketing Trend: Inclusion
I’m noticing that brands are really trying to dial in to their customers and are crafting messages that subtly speak to them. I say subtly because most are doing it in ways that are not bold enough to alienate or piss off customers (at least in some cases). I’m seeing it more with the visuals […]
Colleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 15 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it make your customer buy your product or use your services? My design tries to answer with a YES!”
Keepin’ The Lights On
