Content Marketing Trends Steamrolling through 2020 in to 2021

2020 has made a name for itself and it’s not just because it’s the start of a new decade. A whole country caught on fire, a world-wide pandemic, civil unrest, and…murder hornets! With specifically the pandemic taking over our everyday lives, companies have not only had to rethink how and where people work, but tactics that are sensitive and effective to continue to keep their companies’ doors open.

Social Media Metrics – What Do I Need to Track?

With so many more people at home and looking for ways to be engaged (constantly), this can be a “glass half full” moment for your company to review and adjust social media strategies by understanding the numbers and feedback received from your consumer base.

The Social Influencer Marketing Influence

Influencer marketing is collaboration between your company and a celebrity or an influential person (usually on social media) to promote a service, product or campaign.

The Impact of Small Businesses

What is the overall impact of small business in our communities and in society as a whole? In this article, we explore the impact small business has.

Small Business Trends 2020 – Making it through COVID-19

Every year we write about the small business trends we are seeing for the year. But in 2020, things have been disrupted by COVID-19. Here’s what we’re seeing…