The Great Blog vs Vlog Debate

Blog, originally comes from weblog, which is regularly updated content that is meant to engage with your website visitors. A Vlog, video blog or log, is a form of a blog, but in video form.

Content Marketing Trends Moving in to 2022

Content marketing can been seen as your companies’ “authentic voice” because it deals more with education versus the push of promotional marketing we are all used to from days past. Content marketing is a large part of your consumer’s entire experience with your brand than just being seen as another sale.

Colleen Eakins Design – Our Blog Process

The blog for Colleen Eakins Design was not introduced until January of 2012. This was around the time that WordPress was emerging as a popular content management system (CMS). At that time, Colleen redesigned the website for the WordPress platform and added the blog.

How Millennials, Gen Z, & Gen Alphas Impact Content Marketing

Wow! It’s been a crazy last few months and we can see the impact that the younger generations have on today’s landscape. Global mass coordinated efforts done within a matter of a few days to a week to achieve extraordinary results. This is the power of the digital age. With life-altering events constantly in our news, we can lose sight of those that can really effect change as they become the most adaptable among us.

Content Marketing Trends Steamrolling through 2020 in to 2021

2020 has made a name for itself and it’s not just because it’s the start of a new decade. A whole country caught on fire, a world-wide pandemic, civil unrest, and…murder hornets! With specifically the pandemic taking over our everyday lives, companies have not only had to rethink how and where people work, but tactics that are sensitive and effective to continue to keep their companies’ doors open.