How Videos can Take Your Marketing to the Next Level

Video is one marketing tool that you can use to attract consumer attention. If you’ve never used video marketing before, you may be wondering where to get started. Here, Colleen Eakins Design presents this guide to help you get started.

Streamlining for Success: Navigate Business Stability with These Smart Web Enhancements

Your website is a living entity, a digital incarnation of your brand, and a clear statement of your dedication to those you serve. With smart web enhancements, your business can not only survive but thrive in the digital arena.

Supercharge Your Business With These Essential Web-Based Projects

In the era of digital transformation, having a robust online presence is no longer a luxury but a necessity. From start-ups to well-established enterprises, every business needs to adopt web-based projects to stay ahead of the curve. In this article, we delve into a curated list of essential web-based initiatives that can help elevate your business to new heights.

Design Trends for 2022

Graphic design is more than showcasing what is trendy for a specific period. It is a reflection of society’s successes, challenges, and hopes. Through the pandemic there have been hard discussions and self-introspection of values and wishes. How can designers take these learnings and create visual experiences that pull emotion out of its viewers?

The Audience Challenge

Data and analytics can be daunting when you have more of a creative mindset. However, knowing who the right people to have as an audience pool are beneficial to creating effective marketing materials from strategic conception all the way through execution. Also, knowing how to optimize your audience by segmentation is an important element of all marketing strategies.