The Brand Refresh Playbook: Unleashing Your Company’s Potential

In the ever-changing world of commerce, a brand refresh is an important strategy to stay relevant and attract new customers. It’s not just about updating your logo or changing your color scheme; a successful brand refresh is a comprehensive overhaul that touches every aspect of your business. Here are some tips to execute a successful brand refresh.

Design Trends for 2022

Graphic design is more than showcasing what is trendy for a specific period. It is a reflection of society’s successes, challenges, and hopes. Through the pandemic there have been hard discussions and self-introspection of values and wishes. How can designers take these learnings and create visual experiences that pull emotion out of its viewers?

The Designer Diaries | James Omedo

Colleen EakinsColleen Eakins is a dynamic and creative individual that possess a knack for great design. With over 15 years of experience in the field of graphic design, Colleen is able to effectively brand her clients with great design pieces. Her motto is: “Anyone can make a pretty picture, but is it effective? Will it […]

The Great Blog vs Vlog Debate

Blog, originally comes from weblog, which is regularly updated content that is meant to engage with your website visitors. A Vlog, video blog or log, is a form of a blog, but in video form.

Content Marketing Trends Moving in to 2022

Content marketing can been seen as your companies’ “authentic voice” because it deals more with education versus the push of promotional marketing we are all used to from days past. Content marketing is a large part of your consumer’s entire experience with your brand than just being seen as another sale.

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