Small Business Technology Investments for 2021
Small businesses have a daunting task that they have to run a business with a small team. Technology is a beneficial tool that you can invest in, as these systems help increase brand awareness, efficiency and ultimately, increase revenue. Your audience will become more technology savvy and keeping up with their behaviors will in turn help your business. We are here to offer some reasonable and helpful systems that can increase productivity for your brand and team.
I received my Bachelors in Marketing and Certification in the Pastry Arts. I have managed a wide array of printed and digital marketing needs.
The Audience Challenge
Data and analytics can be daunting when you have more of a creative mindset. However, knowing who the right people to have as an audience pool are beneficial to creating effective marketing materials from strategic conception all the way through execution. Also, knowing how to optimize your audience by segmentation is an important element of all marketing strategies.
I received my Bachelors in Marketing and Certification in the Pastry Arts. I have managed a wide array of printed and digital marketing needs.
Small Business & the Social Media Landscape of 2021
As a small business, how can your company effectively use the proper social media channels to leverage your offerings to your audience? Are the popular channels the best for your company and industry?
I received my Bachelors in Marketing and Certification in the Pastry Arts. I have managed a wide array of printed and digital marketing needs.
SEO Updates for 2021
Search Engine Optimization (SEO) plays an integral part of the quality and quantity of traffic to your website through organic traffic (not paid advertisements). This is through positioning the content on your website that allows for search engines to pull your webpage so it appears at (or near) the top of results.
I received my Bachelors in Marketing and Certification in the Pastry Arts. I have managed a wide array of printed and digital marketing needs.
Small Business Adjustments – 2021 COVID Edition
COVID-19 still has our world upended. What adjustments have you had to make to your small business? What new practices and procedures have you implemented
I received my Bachelors in Marketing and Certification in the Pastry Arts. I have managed a wide array of printed and digital marketing needs.
Keepin’ The Lights On
