Entries by Meghan McClure Miller

Is Your Website’s User Experience Optimal?

User Experience (UX)…What is it? The user experience (UX) is what it sounds like. It is the overall experience of the person using a digital product such as a website, computer or mobile application, especially in terms of how easy and friendly it is to use.

Looking Forward to 2020 Blog Trends

What blog trends will we see in 2020? With the new year behind us and with nearly 77% of internet users reading blogs regularly, it may be time to either look at your brand’s marketing content strategy or introduce one with a high priority on blog content.

2020 Marketing Guide – Moving Forward after the Holiday Madness

Wow – 2019 sure went fast! The holiday seasonal campaign is officially over and while we think we have time for rest, it looks dim. Your company’s mindset has to switch in to high gear to start off the New Year implementing fresh ideas; but what does 2020 have in store for marketers?

Marketing Copywriting Tips

Whether you are writing a promotional email or printed brochure, the message you want your company to convey has to ultimately convert to sales. Design is an important factor in delivering a complete message, but the copy inserted will have a great impact on overall performance of your marketing deliverables. Here are some marketing copywriting tips to help you out: