Marketing automation—what is it? Marketing automation is utilizing software that will alleviate manual marketing activity to have deployment of collateral automated for increasing lead generation for your company.
I received my Bachelors in Marketing and Certification in the Pastry Arts. I have managed a wide array of printed and digital marketing needs.
You want to effectively speak to your print vendor on the specifications of your newest project, but not sure how to communicate print terminology to them? How can your company help ease the process of receiving (and understanding) the estimate and how to develop the piece in the first place?
Let’s take a look at the popular terms to help your team learn how print vendors operate.
I received my Bachelors in Marketing and Certification in the Pastry Arts. I have managed a wide array of printed and digital marketing needs.
Prepare your online store for the holiday season shopping rush. Use these tips to stay in step with the hustle and bustle.
Denese is a lover of knowledge and puts her research skills and creative eye to good use with her infographics. When she’s not researching and designing visuals to present data, she spends time volunteering in her other passion–health education.
After working diligently on creating the strategy behind a new campaign or marketing piece and deciding on a design agency or freelancer, the worst thing that could happen is to have the relationship go south.
I received my Bachelors in Marketing and Certification in the Pastry Arts. I have managed a wide array of printed and digital marketing needs.
Whether your company has made the decision to work with your internal creative department or an outside vendor, it is important to understand the creative design process for your marketing collateral needs. We have some helpful tips on the general creative process to help you navigate the production stages.
I received my Bachelors in Marketing and Certification in the Pastry Arts. I have managed a wide array of printed and digital marketing needs.